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The Global M blog

How to Recruit Gen Z Candidates: Tips for Hiring Managers and Recruiters.

by | May 11, 2023 | Trends

As the youngest generation to enter the workforce, Gen Z (those born between 1997 and 2012) are starting to make their mark on the professional world. With a unique set of skills, expectations, and values, they bring a fresh perspective to the workplace that can benefit any organization. However, recruiting and retaining Gen Z candidates can be a challenge for hiring managers and recruiters who may not be familiar with their preferences and priorities. In this post, we’ll share some tips on how to attract and hire Gen Z talent for your organization πŸ‘‡

Emphasize your company’s purpose and values

Gen Z is often motivated by more than just a paycheck – they want to work for companies that align with their values and make a positive impact on the world. Make sure to communicate your company’s purpose and values in your job postings, career pages, and interviews. Highlight any sustainability initiatives, social responsibility programs, or community outreach projects your organization is involved in. This will help attract Gen Z candidates who share your company’s vision and mission 🌱

Leverage social media and online platforms

Gen Z is the first generation to grow up with social media and digital communication as a part of their daily lives. To reach this audience, it’s essential to have a strong presence on social media platforms like LinkedIn, Twitter, and Instagram. Use these channels to share job postings, company updates, and employee stories πŸ“± You can also leverage online platforms like Glassdoor, Indeed, and LinkedIn to showcase your company culture and reputation.

Offer flexible work arrangements

Gen Z values work-life balance and flexibility in their work arrangements. Consider offering flexible work schedules, remote work options, or alternative work arrangements to attract and retain Gen Z talent πŸ€Έβ€β™€οΈ This can also help you stand out from other employers who may not offer these perks.

Highlight Short-Term Benefits and Rewards

To attract Gen Z candidates, it’s important to emphasize the benefits and rewards they can expect in the short term. While they may be interested in long-term opportunities, they are also focused on what your organization can offer them today and in the near future ⭐️ To stand out from other job offers, be specific about opportunities for skill development, mentorship, recognition, and other tangible benefits. By addressing their immediate concerns, you can differentiate your job offer and appeal to Gen Z candidates who are focused on the here and now.Β 

Embrace technology and innovation

Gen Z is the most tech-savvy generation yet, and they expect their employers to keep up with the latest technology and innovation. Make sure your organization is using up-to-date technology and tools in your hiring and onboarding processes. You can also consider implementing new technology and processes to improve productivity and efficiency in the workplace.


At Global M we use integrative methods of cooperation and we can easily help you to create a recruitment strategy, work together on your employer branding and find you the best talent. Contact us and boost your recruitment process πŸš€

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