{"id":6204,"date":"2020-08-09T13:17:08","date_gmt":"2020-08-09T13:17:08","guid":{"rendered":"http:\/\/globalm.io\/?page_id=2400"},"modified":"2025-06-09T12:40:20","modified_gmt":"2025-06-09T12:40:20","slug":"21-buttons","status":"publish","type":"project","link":"https:\/\/globalm.io\/es\/project\/21-buttons\/","title":{"rendered":"21 botones"},"content":{"rendered":"

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Global M Case Study<\/h1>\n

[\/et_pb_text][et_pb_post_title title=”off” meta=”off” _builder_version=”4.21.0″ _module_preset=”default” width=”17%” width_tablet=”17%” width_phone=”100%” width_last_edited=”on|phone” module_alignment=”center” border_radii=”on|100px|100px|100px|100px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_post_title][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=”1″ _builder_version=”4.21.0″ _module_preset=”default” max_width=”75%” max_width_tablet=”75%” max_width_phone=”85%” max_width_last_edited=”on|phone” module_alignment=”center” global_colors_info=”{}”][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_2_text_align=”center” header_2_text_color=”#E36E5C” header_2_font_size=”38px” global_colors_info=”{}”]<\/p>\n

Project details<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_3,1_3,1_3″ _builder_version=”4.21.0″ _module_preset=”default” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_stops=”#e36e5c 0%|#e78b7d 99%” width=”100%” max_width=”100%” custom_margin=”|auto|31px|auto||” custom_padding=”35px|35px|35px|35px|true|true” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset1″ global_colors_info=”{}”][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”||fa||900″ icon_color=”#FFFFFF” icon_width=”55px” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_icon][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#FFFFFF” header_3_font=”|600||on|||||” header_3_text_color=”#FFFFFF” text_orientation=”center” module_alignment=”center” global_colors_info=”{}”]<\/p>\n

Industry<\/h3>\n

Fashion & Tech<\/p>\n

<\/h3>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”||fa||900″ icon_color=”#FFFFFF” icon_width=”55px” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_icon][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#FFFFFF” header_3_font=”|600||on|||||” header_3_text_color=”#FFFFFF” text_orientation=”center” module_alignment=”center” global_colors_info=”{}”]<\/p>\n

Project Type<\/h3>\n

Embedded Recruitment<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_3″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_icon font_icon=”||fa||900″ icon_color=”#FFFFFF” icon_width=”55px” _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][\/et_pb_icon][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#FFFFFF” header_3_font=”|600||on|||||” header_3_text_color=”#FFFFFF” text_orientation=”center” module_alignment=”center” global_colors_info=”{}”]<\/p>\n

Location<\/h3>\n

Barcelona, Spain<\/p>\n

<\/h3>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.21.0″ _module_preset=”default” width=”100%” max_width=”100%” custom_margin=”|auto|10px|auto|false|false” custom_padding=”51px||41px|||” animation_style=”slide” animation_duration=”500ms” global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”45px||||false|false” custom_padding_tablet=”45px||||false|false” custom_padding_phone=”20px||||false|false” custom_padding_last_edited=”on|phone” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_line_height=”1.4em” header_2_text_color=”#E36E5C” header_2_font_size=”38px” header_2_line_height=”1.7em” custom_padding=”1px|||||” global_colors_info=”{}”]<\/p>\n

About our client<\/h2>\n

21 Buttons is a social network where you can get fashion inspiration, discover new trends, and shop the looks of your friends or favourite bloggers. \u00a0<\/p>\n

[\/et_pb_text][\/et_pb_column][et_pb_column type=”1_2″ _builder_version=”4.21.0″ _module_preset=”default” border_radii=”off|30px|10px|30px|10px” box_shadow_style=”preset1″ global_colors_info=”{}”][et_pb_image src=”http:\/\/globalm.io\/wp-content\/uploads\/2023\/06\/21but.jpg” title_text=”21but” align=”center” _builder_version=”4.21.0″ _module_preset=”default” background_image=”http:\/\/globalm.io\/wp-content\/uploads\/2023\/07\/28.jpg” max_height=”103px” custom_margin=”||||false|false” custom_padding=”180px|60px|40px|60px|false|false” border_radii=”on|50px|50px|50px|50px” border_width_all=”2px” border_color_all=”#E36E5C” box_shadow_style=”preset2″ box_shadow_blur=”77px” box_shadow_spread=”68px” global_colors_info=”{}”][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” custom_padding=”10px||7px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_font_size=”17px” header_line_height=”1.4em” header_2_text_align=”center” header_2_text_color=”#E36E5C” header_2_font_size=”38px” header_2_line_height=”1.7em” custom_padding=”||0px|||” global_colors_info=”{}”]<\/p>\n

Results<\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_4,1_4,1_4,1_4″ _builder_version=”4.21.0″ _module_preset=”default” width=”100%” max_width=”100%” custom_padding=”10px|||||” global_colors_info=”{}”][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter title=”submitted CVs” number=”32″ percent_sign=”off” _builder_version=”4.21.0″ _module_preset=”default” title_text_color=”#FFFFFF” title_font_size=”20px” number_text_color=”#FFFFFF” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_stops=”#e36e5c 0%|#e78b7d 100%” custom_margin=”||||false|false” custom_padding=”10px||10px||false|false” border_radii=”on|30px|30px|30px|30px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter title=”final interviews” number=”7″ percent_sign=”off” _builder_version=”4.21.0″ _module_preset=”default” title_text_color=”#FFFFFF” title_font_size=”20px” number_text_color=”#FFFFFF” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_stops=”#e36e5c 0%|#e78b7d 100%” custom_margin=”||||false|false” custom_padding=”10px||10px||false|false” border_radii=”on|30px|30px|30px|30px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter title=”offers” number=”2″ percent_sign=”off” _builder_version=”4.21.0″ _module_preset=”default” title_text_color=”#FFFFFF” title_font_size=”20px” number_text_color=”#FFFFFF” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_stops=”#e36e5c 0%|#e78b7d 100%” custom_margin=”||||false|false” custom_padding=”10px||10px||false|false” border_radii=”on|30px|30px|30px|30px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][et_pb_column type=”1_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_number_counter title=”hires” number=”2″ percent_sign=”off” _builder_version=”4.21.0″ _module_preset=”default” title_text_color=”#FFFFFF” title_font_size=”20px” number_text_color=”#FFFFFF” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_stops=”#e36e5c 0%|#e78b7d 100%” custom_margin=”||||false|false” custom_padding=”10px||10px||false|false” border_radii=”on|30px|30px|30px|30px” box_shadow_style=”preset1″ global_colors_info=”{}”][\/et_pb_number_counter][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=”4.21.0″ _module_preset=”default” width=”100%” max_width=”100%” custom_padding=”45px||55px|||” global_colors_info=”{}”][et_pb_column type=”4_4″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” header_3_font=”|600||on|||||” header_3_text_color=”#E36E5C” header_3_font_size=”23px” header_4_text_color=”#E36E5C” text_orientation=”justified” width=”100%” max_width=”100%” custom_padding=”8px|||||” animation_style=”fold” animation_duration=”500ms” global_colors_info=”{}”]<\/p>\n

Overview<\/h3>\n

Global {M} implanted a Talent Partner for 2 months with the 21 Buttons office, whose sole focus was to integrate and build relationships, whilst leading a team of 1 remote Talent Partners in South Africa, recruiting across 5 positions.<\/p>\n

Why Global {M}<\/h3>\n

Global {M} has vast experience building international technology teams, and has worked within the Spanish markets for years and to help start-up companies to structure their teams. Having worked with 21 Buttons on a successful fee per placement model, Global {M} agreed to work in a more integrated way to ensure clear communication, and better understanding of the technical requirements. The model proved successful making many key hires.<\/p>\n

Challenge<\/h3>\n

21 Buttons is a successful mobile application based on the E commerce with social network web of the brand to buy. Global {M} wanted to ensure that we understood the entire recruitment process, listening and learning from the Head of HR, and meeting the Management as the VP, CPO, CTO within the business, to build a clear picture. Once integrated the team had the task of delivering high quality technology candidates, each having their key responsibilities, targets and working with the Lead Talent Partner to deliver to high business growth targets.<\/p>\n

Approach<\/h3>\n

We brought a Senior Talent Partner on board, and worked there 5 days per week onsite, and within the business. The Talent Partner was an experienced recruiter, with excellent interpersonal and stakeholder management skills. Once integrated the partner, built a team within Global {M} HQ that delivered across key areas: product manager team, product designer UX\/UI team, UX Researcher, Senior Java Backend Engineers, Software Engineers.<\/p>\n

Results<\/h3>\n

2 hires: Product Managers.<\/p>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=”1_2,1_2″ _builder_version=”4.21.0″ _module_preset=”default” background_enable_color=”off” use_background_color_gradient=”on” background_color_gradient_stops=”#e36e5c 0%|#e78b7d 99%” width=”100%” max_width=”100%” custom_margin=”||31px||false|false” custom_padding=”35px|35px|35px|35px|true|true” border_radii=”on|20px|20px|20px|20px” box_shadow_style=”preset1″ global_colors_info=”{}”][et_pb_column type=”1_2″ _builder_version=”4.21.0″ _module_preset=”default” global_colors_info=”{}”][et_pb_text _builder_version=”4.21.0″ _module_preset=”default” text_text_color=”#FFFFFF” text_font_size=”17px” header_line_height=”1.4em” header_2_text_color=”#FFFFFF” header_2_font_size=”38px” header_2_line_height=”1.2em” custom_margin=”||12px|||” global_colors_info=”{}”]<\/p>\n

Client experience<\/h2>\n

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\n

Alex was guiding me through the 21 Buttons recruiting process. She was available to help me out even during the weekend when I worked on the interview case study. She is a professional on the right place. I really appreciated how caring and helpful she was when I had questions. Her proactivity and passion for her work are amazing. Thanks a lot!<\/em><\/p>\n

Sunethra Gouri Boyinova, Product Manager<\/strong><\/p>\n

 <\/p>\n<\/blockquote>\n

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Descubra los incre\u00edbles resultados de la asociaci\u00f3n de Global M con nuestro valioso cliente. Sea testigo de c\u00f3mo nuestro trabajo en equipo condujo a un crecimiento y un \u00e9xito sorprendentes. Vea c\u00f3mo su empresa tambi\u00e9n puede prosperar a trav\u00e9s de Global M explorando este exitoso caso de estudio.<\/p>","protected":false},"author":2,"featured_media":6495,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"_et_pb_use_builder":"on","_et_pb_old_content":"\n

<\/div>
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<\/i><\/span><\/p>\n\n\n\n<\/div>\n\n\n

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\"\"<\/figure>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div><\/div>\n\n\n\n
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Results<\/strong><\/h1>\n\n\n
\n\n
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32<\/strong><\/h2>\n\n\n

qualified candidates<\/p>\n\n<\/div>\n\n\n

\n\n

7<\/strong><\/h2>\n\n\n

final interviews<\/p>\n\n<\/div>\n\n\n

\n\n

2<\/strong><\/h2>\n\n\n

offers sent<\/p>\n\n<\/div>\n\n\n

\n\n

2<\/strong><\/h2>\n\n\n

hires and counting!<\/p>\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div>

<\/path><\/svg><\/div><\/div>\n\n\n\n\n\n
<\/div>
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<\/div>
\n\n
\n\n
\n\n
<\/i>Industry<\/strong><\/span><\/a><\/div>\n\n<\/div>\n\n\n

Fashion Industry \u2013 Social Network and E-Commerce \u2013 Technology<\/p>\n\n\n

\n\n
<\/i>Location<\/strong><\/span><\/a><\/div>\n\n<\/div>\n\n\n

Barcelona, Spain<\/p>\n\n\n

\n\n
<\/i>Background<\/strong><\/span><\/a><\/div>\n\n<\/div>\n\n\n

21 Buttons is a social network where you can get fashion inspiration, discover new trends, and shop the looks of your friends or favourite bloggers. The pictures that are posted on the app are tagged with so called \u201cbuttons\u201d that link the clothing item directly with the website, which makes it super easy to buy these clothes. However, you cannot only shop clothes on the app but you can share your own outfits with the community and earn money by doing so.<\/p>\n\n\n

\n\n
<\/i>Type of project<\/strong><\/span><\/a><\/div>\n\n<\/div>\n\n\n

Onsite project with 1 Onsite Talent Partner and 1 remote Talent Partner<\/p>\n\n<\/div>\n\n<\/div><\/div>\n\n<\/div>\n\n\n

\n\n

Overview<\/h3>\n\n\n

Global {M} implanted a Talent Partner for 2 months with the 21 Buttons office, whose sole focus was to integrate and build relationships, whilst leading a team of 1 remote Talent Partners in South Africa, recruiting across 5 positions.<\/p>\n\n\n

Why Global {M}<\/h3>\n\n\n

Global {M} has vast experience building international technology teams, and has worked within the Spanish markets for years and to help start-up companies to structure their teams. Having worked with 21 Buttons on a successful fee per placement model, Global {M} agreed to work in a more integrated way to ensure clear communication, and better understanding of the technical requirements. The model proved successful making many key hires.<\/p>\n\n\n

Challenge<\/h3>\n\n\n

21 Buttons is a successful mobile application based on the E commerce with social network web of the brand to buy. Global {M} wanted to ensure that we understood the entire recruitment process, listening and learning from the Head of HR, and meeting the Management as the VP, CPO, CTO within the business, to build a clear picture. Once integrated the team had the task of delivering high quality technology candidates, each having their key responsibilities, targets and working with the Lead Talent Partner to deliver to high business growth targets.<\/p>\n\n\n

Approach<\/h3>\n\n\n

We brought a Senior Talent Partner on board, and worked there 5 days per week onsite, and within the business. The Talent Partner was an experienced recruiter, with excellent interpersonal and stakeholder management skills. Once integrated the partner, built a team within Global {M} HQ that delivered across key areas: product manager team, product designer UX\/UI team, UX Researcher, Senior Java Backend Engineers, Software Engineers.<\/p>\n\n\n

Results<\/h3>\n\n\n

2 hires: Product Managers.<\/p>\n\n<\/div>\n\n<\/div><\/div>\n\n\n\n

\n\n\n\n\n\n
<\/div>
\n\n
\n\n
\n\n
\n\n
<\/i><\/span><\/div>\n\n\n

\"Alex was guiding me through the 21 Buttons recruiting process. She was available to help me out even during the weekend when I worked on the interview case study. She is a professional on the right place. I really appreciated how caring and helpful she was when I had questions. Her proactivity and passion for her work are amazing. Thanks a lot!\"<\/em><\/p>\n\n\n

<\/i><\/span><\/div>\n\n\n

<\/i><\/span><\/p>\n\n\n

Sunethra Gouri Boyinova<\/strong>
Product Manager<\/p>\n\n\n<\/div>\n\n\n

\n\n
<\/i><\/span><\/div>\n\n\n

\"I\u2019ve had the pleasure of being scouted by her during the selection process of my current product role. Above all, I was impressed with Alexandra\u2019s energy, transparency and resolution skills. Alexandra would be a true asset for any company requiring hiring for strategic positions and comes with my heartfelt recommendation.\"<\/em><\/p>\n\n\n

<\/i><\/span><\/div>\n\n\n

<\/i><\/span><\/p>\n\n\n

Fredi Fern\u00e1ndez<\/strong>
Product Guy<\/p>\n\n\n<\/div>\n\n<\/div>\n\n<\/div>\n\n<\/div><\/div>\n\n\n\n\n\n

Interested?<\/strong><\/h1>\n\n\n\n
\n\n
<\/i>Get in touch<\/span><\/a><\/div>\n\n\n
<\/i>More testimonials<\/span><\/a><\/div>\n\n<\/div>\n\n\n\n
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